Wednesday, 28 September 2011

Poster Done!

Here it is stuck on my window to let the surprisingly British sun shine through the lettering.

Monday, 26 September 2011

The Magic Lantern Show

"The audience may be able to recognise one object from another, even one brand from another, on the basis of what is projected onto the wall - but was is being experienced is far less than 'reality'.

From the book The Philosophy Of Branding, Thom Braun.

This piece inspired my typographic poster for my dissertation (Are religions a type of brand?). I will post the outcome soon.

Saturday, 17 September 2011

One of my favourite ads at present, though is it just me who thinks its much more suited for match.com?

Much admiration for the concept and direction, great idea of communicating through book titles. The music alone turned my head to the TV immediately. I do the whole guessing what product it is, I was convinced it was match.com. Still a great ad, did i buy it? YES.

I hope we see this ad from Impulse go further. Check it out: http://www.youtube.com/watch?v=9UqWtH0osxQ

Friday, 16 September 2011

"How Brands are like Religion" Are religions becoming like brands?

Here is an interesting article that compares the values of brands and religions. Though my question is are religions forming an identity? Does this make them a brand?

http://modular4kc.com/2009/12/22/how-brands-are-like-religion/

Soreen

Soreen
scamp ideas







A bizarre concept to start with. I chose Walls ice cream at the 2012 Olympics.

A bizarre concept to start with. I chose Walls ice cream at the 2012 Olympics.

LGBT Poster

LGBT Poster
Poster to raise awareness of the help available for LGBT victims